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SITECORE V9 Training 1 Section4 Lessons32 Hours

Curriculum

1 Section
4 Lessons
32 Hours

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Course Curriculum
4 Items

Lesson 3: APIs, Search, xConnect, Personalization, and Analytics

Lesson Overview

Connect development work with search, experience-data collection, personalization, analytics, and automated customer journeys.

Topics Covered

Sitecore item APIs, contexts, pipelines, events, and dependency patterns
Content Search API and index-management concepts
Contacts, interactions, facets, xConnect client concepts, and xDB
Goals, campaigns, outcomes, profiles, and engagement value
Rule-based personalization and testing concepts
Experience Analytics and Marketing Automation foundations

Practical Activity

Query content through a Sitecore search index.
Design a contact-data and interaction-tracking scenario.
Create a personalization plan using goals, profile data, and contextual rules.

Key Takeaways

Select appropriate Sitecore APIs and extension points.
Understand how xConnect supports experience-data collection and search.
Link analytics and personalization configuration to measurable objectives.

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Lesson 2: Content Modeling, Presentation, MVC Components, and Publishing

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