Adobe Campaign Classic v7 Bootcamp
Adobe Campaign Classic v7 (ACC v7) Bootcamp is a comprehensive, hands-on training program designed for campaign managers, marketing operations teams, […]
-
-by SkillDynamo
- 0 Students
- Last updated
Course Description
Adobe Campaign Classic v7 (ACC v7) Bootcamp is a comprehensive, hands-on training program designed for campaign managers, marketing operations teams, business users, analysts, and technical practitioners responsible for planning, executing, and optimizing cross-channel marketing campaigns. This instructor-led online bootcamp provides in-depth knowledge of Adobe Campaign Classic v7, covering data management, audience segmentation, workflow design, campaign execution, email personalization, deliverability, reporting, and operational best practices.
Participants will learn how to leverage Adobe Campaign Classic v7 to manage customer data, build sophisticated targeting workflows, create personalized communications, automate marketing processes, and measure campaign effectiveness. Through practical demonstrations, guided labs, and real-world business scenarios, learners will gain the confidence and skills required to manage end-to-end campaign operations in an enterprise environment.
By the end of the training, participants will be able to design, build, execute, monitor, and optimize marketing campaigns while following Adobe Campaign Classic v7 best practices for performance, scalability, and governance.
What You Will Learn
- Introduction to Adobe Campaign Classic v7: compose Campaign v7 practice task 1.
- Adobe Campaign User Interface & Navigation: control Campaign v7 practice task 2.
- Adobe Campaign Data Model Fundamentals: operate Campaign v7 practice task 3.
- Recipient Data Management: summarize Campaign v7 practice task 4.
- Audience Segmentation & Targeting: assess Campaign v7 practice task 5.
- Workflow Fundamentals: organize Campaign v7 practice task 6.
- Advanced Workflow Development: explain Campaign v7 practice task 7.
- Email Delivery Management: apply Campaign v7 practice task 8.
Course Curriculum
- Introduction to Adobe Campaign Classic v7
- Adobe Campaign User Interface & Navigation
- Adobe Campaign Data Model Fundamentals
- Recipient Data Management
- Audience Segmentation & Targeting
- Workflow Fundamentals
- Advanced Workflow Development
- Email Delivery Management
- Email Personalization & Dynamic Content
- Campaign Management
- Deliverability & Email Best Practices
- Tracking & Response Management
- Reporting and Analytics
- Subscription & Preference Management
- Operational Workflows & Automation
- Troubleshooting & Best Practices
Curriculum
- 1 Section
- 16 Lessons
- 40 Hours
- Adobe Campaign Classic v7 Bootcamp Curriculum16 Items
- 1.1Introduction to Adobe Campaign Classic v730 Minutes
- 1.2Adobe Campaign User Interface & Navigation30 Minutes
- 1.3Adobe Campaign Data Model Fundamentals30 Minutes
- 1.4Recipient Data Management30 Minutes
- 1.5Audience Segmentation & Targeting30 Minutes
- 1.6Workflow Fundamentals30 Minutes
- 1.7Advanced Workflow Development30 Minutes
- 1.8Email Delivery Management30 Minutes
- 1.9Email Personalization & Dynamic Content30 Minutes
- 1.10Campaign Management30 Minutes
- 1.11Deliverability & Email Best Practices30 Minutes
- 1.12Tracking & Response Management30 Minutes
- 1.13Reporting and Analytics30 Minutes
- 1.14Subscription & Preference Management30 Minutes
- 1.15Operational Workflows & Automation30 Minutes
- 1.16Troubleshooting & Best Practices30 Minutes
Manish
An accomplished Adobe Campaign and Adobe Experience Platform (AEP) Consultant with over 12+ years of experience delivering customer engagement, marketing automation, and data-driven marketing solutions. Possesses strong expertise in Adobe Campaign Classic (ACC) v7 and Adobe Campaign Standard, including campaign development, workflow design, audience segmentation, personalization, and multi-channel campaign execution.
Demonstrated experience in developing and maintaining custom schemas, workflows, delivery templates, and data integrations within Adobe Campaign environments. Skilled in troubleshooting and performance optimization using Adobe Campaign monitoring and administration tools, including Control Panel, Instance Monitoring, and Audit Logs.
Experienced in leveraging Adobe Experience Platform to orchestrate and deliver personalized customer experiences across digital channels. Proficient in integrating AEP with CRM systems, data warehouses, and third-party applications to ensure seamless customer data availability and activation.
Strong analytical capabilities with hands-on experience using Adobe Analytics and related reporting tools to measure campaign effectiveness, analyze customer behavior, and generate actionable business insights. Adept at improving marketing automation processes, enhancing operational efficiency, and driving continuous optimization initiatives.
Recognized for excellent leadership, organizational, and project management skills, with a proven ability to collaborate effectively with cross-functional business and technical teams. Committed to staying current with Adobe Experience Cloud innovations and industry best practices to help organizations maximize customer engagement and marketing performance.
Adobe Certified Professional – Adobe Campaign Classic Developer
Adobe Certified Professional - Adobe Journey Optimizer Business Practitioner.
Certificate of completion – Adobe Experience Platform – Custom
Student Reviews
No published reviews yet.
Log in with your student account to submit a review. Register using your email.
Previously imported course feedback
Lokesh Kumar, India: Manish demonstrated excellent knowledge of Adobe Campaign Classic and explained complex concepts in a very easy-to-understand manner. The hands-on exercises were particularly helpful.
Micheal Scofield, Usa: The training was well-structured and interactive. Manish provided real-world examples that helped us understand how Adobe Campaign is used in enterprise environments.
Sameer Khan, Kuwait: I appreciated Manish's patience in answering all questions. His deep understanding of workflows and audience targeting made the sessions highly valuable
Seema, India: One of the best Adobe Campaign trainers I have worked with. The practical labs and troubleshooting scenarios significantly improved my confidence in using ACC.
Fardeen Mohammed, Bahrain: Manish explained campaign workflows, deliveries, and personalization features very clearly. The sessions were engaging and informative.
Johnson, Uk: The training covered both functional and technical aspects of Adobe Campaign Classic. Manish ensured everyone was following along before moving to the next topic.Excellent trainer with strong product knowledge. The examples used during segmentation and workflow design helped connect theory with practical implementation.
Vishal Kumar, Singapore: The training materials were comprehensive, and Manish provided additional tips and shortcuts that are not typically covered in standard documentation.Great balance between presentation and hands-on activities. Manish encouraged participation and created a collaborative learning environment.
Suraj Kapoor, Australia: Very professional and knowledgeable trainer. The capstone exercise helped reinforce all the concepts learned during the training.
Jasmin, Canada: Excellent coverage of email deliveries, personalization, and campaign execution. Manish ensured we gained hands-on experience with every major topic.
Nashra Fatima, Saudi Arabia: The training exceeded my expectations. The workflow design exercises and reporting demonstrations were especially useful.
