Adobe Experience Platform Boot Camp
This comprehensive Adobe Experience Platform (AEP) training provides a complete understanding of customer data management, real-time profiling, audience segmentation, and […]
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-by SkillDynamo
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- Last updated
Course Description
This comprehensive Adobe Experience Platform (AEP) training provides a complete understanding of customer data management, real-time profiling, audience segmentation, and activation across Adobe Experience Cloud solutions. Participants will learn how to design and manage XDM schemas, datasets, identities, and Real-Time Customer Profiles while implementing data governance and privacy controls. The course covers batch and streaming data ingestion using APIs, connectors, and Apache Kafka, enabling learners to build scalable customer data pipelines. Attendees will gain hands-on experience creating attribute-based, event-based, multi-entity, and sequential segments, along with audience activation through destinations and APIs. Advanced topics include Query Service, Data Science Workspace, RTCDP, Adobe Journey Optimizer, and Customer Journey Analytics for cross-channel reporting and personalization. Through practical labs and a capstone project, participants will develop end-to-end AEP solutions covering data ingestion, customer profiling, segmentation, journey orchestration, analytics, and audience activation.
What You Will Learn
- Introduction to Adobe Experience Platform (AEP): map AEP Bootcamp practice task 1.
- Data Management in Experience Platform: review AEP Bootcamp practice task 2.
- Real-Time Customer Profile & Identity Services: prepare AEP Bootcamp practice task 3.
- Segmentation Service Fundamentals: align AEP Bootcamp practice task 4.
- Advanced Segmentation Techniques: measure AEP Bootcamp practice task 5.
- Segment Evaluation, APIs & Activation: govern AEP Bootcamp practice task 6.
- XDM Schemas and Dataset Design: activate AEP Bootcamp practice task 7.
- Data Ingestion Using Connectors & APIs: audit AEP Bootcamp practice task 8.
Course Curriculum
- Introduction to Adobe Experience Platform (AEP)
- Data Management in Experience Platform
- Real-Time Customer Profile & Identity Services
- Segmentation Service Fundamentals
- Advanced Segmentation Techniques
- Segment Evaluation, APIs & Activation
- XDM Schemas and Dataset Design
- Data Ingestion Using Connectors & APIs
- Streaming Data Ingestion
- Query Service & Data Analysis
- Data Science Workspace
- Real-Time Customer Data Platform (RTCDP)
- Adobe Journey Optimizer (JO)
- Customer Journey Analytics (CJA)
- Audience Activation & Destinations
- Hands-On Labs & Capstone Project
Curriculum
- 1 Section
- 16 Lessons
- 80 Hours
- Adobe Experience Platform Boot Camp Curriculum16 Items
- 1.1Introduction to Adobe Experience Platform (AEP)30 Minutes
- 1.2Data Management in Experience Platform30 Minutes
- 1.3Real-Time Customer Profile & Identity Services30 Minutes
- 1.4Segmentation Service Fundamentals30 Minutes
- 1.5Advanced Segmentation Techniques30 Minutes
- 1.6Segment Evaluation, APIs & Activation30 Minutes
- 1.7XDM Schemas and Dataset Design30 Minutes
- 1.8Data Ingestion Using Connectors & APIs30 Minutes
- 1.9Streaming Data Ingestion30 Minutes
- 1.10Query Service & Data Analysis30 Minutes
- 1.11Data Science Workspace30 Minutes
- 1.12Real-Time Customer Data Platform (RTCDP)30 Minutes
- 1.13Adobe Journey Optimizer (JO)30 Minutes
- 1.14Customer Journey Analytics (CJA)30 Minutes
- 1.15Audience Activation & Destinations30 Minutes
- 1.16Hands-On Labs & Capstone Project30 Minutes
Varun
Varun is a seasoned Digital Analytics and Customer Experience professional with over 15 years of experience in end-to-end digital product management, covering implementation, migration, reporting, analytics, and business insights for web and mobile applications. He has successfully onboarded 30+ websites on Adobe Analytics and Google Analytics using industry-leading tag management platforms such as Adobe Launch, DTM, GTM, and Tealium. Varun has extensive experience delivering corporate training programs on Adobe Experience Platform (AEP) and Adobe Experience Cloud solutions for global organizations including JP Morgan, Cipla, GSK, KPMG, Sony, EXL Services and Asian Paints. His expertise spans Adobe Analytics, Adobe Launch, Adobe Target, Audience Manager, RTCDP, and AEP integrations. He possesses strong knowledge of web technologies including HTML, CSS, JavaScript, and jQuery, enabling effective collaboration with development teams. Varun has also led website audits, A/B and multivariate testing initiatives, customer segmentation strategies, and digital transformation projects, helping organizations drive data-driven decision-making and customer experience optimization.
Student Reviews
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Previously imported course feedback
Alaric, Germany: Varun explained XDM schemas, datasets, and Real-Time Customer Profiles in a very practical way. The hands-on exercises on segmentation and audience activation were extremely valuable.
Alwin, Germany: The sessions on Data Ingestion, Identity Service, and RTCDP were well structured and easy to follow. I gained confidence in creating segments and activating audiences across destinations.
Jessica Lauren, Uk: Excellent training with real-world examples on AEP architecture and data governance. The Kafka streaming ingestion demonstrations were particularly insightful.
Sophie, Usa: Varun’s deep knowledge of Adobe Experience Platform made complex concepts simple. The hands-on labs on XDM schema creation and data ingestion were very helpful.
Shashi Kumar, Mumbai: The coverage of Real-Time Customer Profile and Identity Service was outstanding. I can now confidently work with profiles, identities, and customer data management.
Syed Abdul Kareem, Qatar: The training provided a complete understanding of segmentation, RTCDP, and audience activation. Practical exercises helped me understand streaming and batch segmentation clearly.
Mohammed Fajar, Oman: I especially liked the modules on Query Service and Data Science Workspace. The examples of creating queries and models made learning very engaging.
Ritu Kumari, Noida: The AEP training was detailed and covered every aspect from ingestion to activation. Varun shared several industry best practices that are directly applicable to projects.
Megan Victoria, Uk: Varun's sessions on multi-entity and sequential segmentation were excellent. The practical approach helped me understand advanced audience-building techniques.
Ananya, Bangalore: RTCDP and Journey Optimizer modules were highly informative. I learned how customer journeys can be built and activated effectively.Thanks Varun for your time and support during this training.
Deepak Chandran, Hyderabad: The training covered both technical and business aspects of Adobe Experience Platform. The API-based segment evaluation exercises were particularly useful.
Megain Ava, Canada: Varun explained schema relationships and custom mixins with great clarity. The hands-on labs made complex concepts easy to implement.
Davies, Usa: The Customer Journey Analytics module gave me a strong understanding of cross-channel reporting. I especially enjoyed learning about data views and calculated metrics.
Robert Wilson, Uk: Data governance and privacy services were very relevant during the training and Varun explained it properly as new policies of goverments. The course helped me understand enterprise-level customer data management also.
Nasreen Khan, Jammu: Excellent explanation of streaming data ingestion using Apache Kafka. The end-to-end data flow demonstrations were highly beneficial.
Kavita, Delhi: Segment builder workshops and audience activation exercises were outstanding. I now feel confident creating advanced segments for marketing use cases. Varun you are excellent trainer.
Mohammed Zubair, Canada: This training provided deep insights into RTCDP architecture and destination management. The real-world implementation scenarios added tremendous value.
Brain Johnson, Usa: Varun’s teaching style was engaging and focused on practical implementation. The labs on schemas, datasets, and identities enhanced my learning experience.
Mike, Usa: The coverage of Query Service, Data Science Workspace, and segmentation APIs was excellent. I appreciated the balance between theory and hands-on practice.
Fariya Khan, Hyderabad: This was one of the best AEP trainings I have attended. The comprehensive coverage of RTCDP, Journey Optimizer, and Customer Journey Analytics was exceptional. Varun explained all with good examples.





