MB-260T00: Microsoft Customer Insights – Data Specialty

Course Description

This SkillDynamo course develops practical, role-relevant capability in implementing Dynamics 365 Customer Insights – Data through source ingestion, mapping, unification, profiles, measures, segments, predictions, activation, governance, and operations. The learning path progresses from essential concepts and planning to implementation, validation, troubleshooting, and operational use.

Learners work through realistic scenarios, guided demonstrations, applied exercises, and evidence-based reviews. Every topic is connected to workplace responsibilities, common risks, quality controls, and measurable outcomes.

The course helps professionals make informed decisions, identify failure points, communicate results, and create an actionable improvement plan for future projects.

What You Will Learn

• Explain Customer Insights environments, data sources, tables, refresh, profiles, activities, measures, segments, predictions, and destinations
• Connect approved sources, map fields, define primary keys, configure schedules, assess quality, and resolve ingestion errors
• Configure deduplication, matching rules, normalization, merge preferences, relationships, enrichment, and unified profiles
• Validate identity resolution, match quality, profile counts, attributes, activities, consent, and business definitions
• Create measures, customer metrics, segments, behavioral criteria, predictions, and reusable analytical outputs
• Activate audiences and insights to Dynamics 365, marketing, advertising, analytics, storage, and approved downstream systems
• Apply roles, permissions, privacy, consent, auditing, sensitive data, retention, governance, and responsible usage
• Monitor refreshes, failures, data quality, performance, capacity, costs, activation, adoption, and improvement priorities

SkillDynamo Training Approach

SkillDynamo delivers this course through demonstrations, hands-on exercises, scenario analysis, validation checklists, structured troubleshooting, solution reviews, and a final improvement plan. Learners repeatedly practice planning, implementation, evidence collection, testing, correction, and communication so the skills transfer confidently into real workplace situations.